
Built for more
than one way in.
Athletes are not one body or one way of using the web. We aim for keyboard, screen reader, zoom and reduced-motion support. This is a commitment and a contact path, not a certificate on the wall.
01
Structure
Semantic headings, labelled forms, visible focus states.
02
Contrast
Readable type on light default and dark cinematic sections.
03
Motion
Animations respect reduced-motion preferences where we animate layout.
04
Imagery
Meaningful campaign photos get alternative text. Decorative ones stay quiet.
WCAG 2.2 Level AA as a practical bar.
Full-bleed lookbooks and large type are part of the brand. Some overlays can still fail. When we find a failure, we fix it in the next production pass.
Blocked by a page?
Email hello@inbuiltmuscles.com with the URL, device or browser, and what you were trying to do. We treat it as a defect, not a favour.